14 January 2014
"Foxtrot" invites "Fox Club" - a community of successful buyers
From 1 January 2014 the largest network of home appliances and electronics earned Ukraine project "Fox Club" for buyers - Members' Comfort Program "with the size of discounts ranging from 3% to 7%. Kiyani first overall innovation
"Fox Club" - a card that activates numerous benefits to members of the loyalty program has been running in the first 2 Kiev hypermarkets "Foxtrot": in the mall «Art Mall» (St. Zabolotnogo, 37) and in the SEC «Sky Mall "(prosp.Vatutina 2). Today, these stores are equipped with a special insurance fund "Fox Club" before the year is planned to extend the project to all the shops retailer.
Content innovation - is a priority service in the stores "Foxtrot" owners "Comfort Maps» denominated discount from 3% to 7%. Each such purchaser has demonstrated at the box office with the inscription "Fox Club" its "Map of Comfort", and personally greeted by the name of the representative of management and the store will provide a personal assistant - shopper. The consultant, on request, will accompany him on the trading halls, as well as provide extraordinary service at the checkout. All that is needed to evaluate the benefits of an innovative service for buyers - go to the cash register "Fox Club" and show "Map of Comfort."
- Network "Foxtrot» - № 1 in our sector of the market in number of participants loyalty programs, - said Vyacheslav Povroznik, executive director of the trade network "Foxtrot. Home Appliances ". - More than 4 million loyal customers - a measure of our performance and success, because the average check party "Comfort Program" 60% higher than the buyer without a map, and share repurchases is 77%. Month to our program joins about 60 thousand people.
- According to our research, buyers returned to the specific shops in our network because they like it there - said Christina Melnykovych, Head of CRM trading network "Foxtrot. Home Appliances ". - Thousands of people every day come to our stores are not just for shopping, but for positive emotions. Please yourself and loved ones with quality appliances to life, to become more confident. We strive to make our customers feel special, recognized the involvement of the community successful - "Fox Club" - and returned again for this feeling.
Initiators of the project are reminded that maps to become the owner of comfort can be already on your first purchase. Discount for goods increases gradually with the number of purchases, and reached 3% discount, the buyer can become a member of "Fox Club" and acquires additional preferences.
The main advantages of "Comfort Cards" is available to all owners of its network "Foxtrot":
- Instant discount (1.5% - 7%) on your map or bonuses (4% of the purchase price), which will pay for future purchases.
- Credit limit up to 50 000 hryvnia on the map from the partner banks: affordable, comfortable, lightweight.
- Delivery of selected goods at home *.
- Subscription and maintenance services *.
- Surprises and congratulations to the birthday.
The "Foxtrot" provide innovative work for a comfortable choice and the purchase, ease and simplicity in use loyalty cards, protection of personal data of customers.
Details about the new service and the "Program Comfort»: www.my-comfort.com.ua.
"Fox Club" - a card that activates numerous benefits to members of the loyalty program has been running in the first 2 Kiev hypermarkets "Foxtrot": in the mall «Art Mall» (St. Zabolotnogo, 37) and in the SEC «Sky Mall "(prosp.Vatutina 2). Today, these stores are equipped with a special insurance fund "Fox Club" before the year is planned to extend the project to all the shops retailer.
Content innovation - is a priority service in the stores "Foxtrot" owners "Comfort Maps» denominated discount from 3% to 7%. Each such purchaser has demonstrated at the box office with the inscription "Fox Club" its "Map of Comfort", and personally greeted by the name of the representative of management and the store will provide a personal assistant - shopper. The consultant, on request, will accompany him on the trading halls, as well as provide extraordinary service at the checkout. All that is needed to evaluate the benefits of an innovative service for buyers - go to the cash register "Fox Club" and show "Map of Comfort."
- Network "Foxtrot» - № 1 in our sector of the market in number of participants loyalty programs, - said Vyacheslav Povroznik, executive director of the trade network "Foxtrot. Home Appliances ". - More than 4 million loyal customers - a measure of our performance and success, because the average check party "Comfort Program" 60% higher than the buyer without a map, and share repurchases is 77%. Month to our program joins about 60 thousand people.
- According to our research, buyers returned to the specific shops in our network because they like it there - said Christina Melnykovych, Head of CRM trading network "Foxtrot. Home Appliances ". - Thousands of people every day come to our stores are not just for shopping, but for positive emotions. Please yourself and loved ones with quality appliances to life, to become more confident. We strive to make our customers feel special, recognized the involvement of the community successful - "Fox Club" - and returned again for this feeling.
Initiators of the project are reminded that maps to become the owner of comfort can be already on your first purchase. Discount for goods increases gradually with the number of purchases, and reached 3% discount, the buyer can become a member of "Fox Club" and acquires additional preferences.
The main advantages of "Comfort Cards" is available to all owners of its network "Foxtrot":
- Instant discount (1.5% - 7%) on your map or bonuses (4% of the purchase price), which will pay for future purchases.
- Credit limit up to 50 000 hryvnia on the map from the partner banks: affordable, comfortable, lightweight.
- Delivery of selected goods at home *.
- Subscription and maintenance services *.
- Surprises and congratulations to the birthday.
The "Foxtrot" provide innovative work for a comfortable choice and the purchase, ease and simplicity in use loyalty cards, protection of personal data of customers.
Details about the new service and the "Program Comfort»: www.my-comfort.com.ua.