2 May 2013
"Excellent" for the social project!
April 25, 2013 in Kiev, the 7th National Festival of Social Advertising (NFSA) summed up. 1st place in the category "Advertising and Commercial Projects with a Social Component" got the "Foxtrot. Technique for Home” Trading Network. It has been implemented since 2012 the "Safety School " project. Experts have awarded high praise just for the culmination of project - the animated series "Fox and Trot at Rescue", created jointly with specialists from MOE.
343 festival works were received at all, 38 were shortlisted. The jury members were advertising specialists, leaders of the advertising and public relations market in Ukraine, as well as representatives of socially responsible business and charitable organizations. Led a team of referees Maxim Lazebnyk, CEO of the Ukrainian Advertising Coalition.
Experts considered works in several categories - "Complex social and communication projects," "Promotional non-commercial projects," "Promotional commercial projects with a social component," "Social audio advertising", "Social video advertising", "Social print advertising."
The organizers and the jury unanimously agreed that the level of work has increased significantly. This year a lot of companies presented social projects with social advertising as their part.
- This high evaluation of our joint social work by professionals with the advertising industry shows that we are on the right way. This year "Foxtrot" will create the fifth sepia of the successful animated series so useful for, - PR-manager of the "Foxtrot. Technique for Home” Trading Network Elena Milovanova said about plans.
According to the State Statistics Service, during the first 9 months of 2012 the number of children who died in accidents, decreased by 3.3% (compared to the same period in 2011).
Experts considered works in several categories - "Complex social and communication projects," "Promotional non-commercial projects," "Promotional commercial projects with a social component," "Social audio advertising", "Social video advertising", "Social print advertising."
The organizers and the jury unanimously agreed that the level of work has increased significantly. This year a lot of companies presented social projects with social advertising as their part.
- This high evaluation of our joint social work by professionals with the advertising industry shows that we are on the right way. This year "Foxtrot" will create the fifth sepia of the successful animated series so useful for, - PR-manager of the "Foxtrot. Technique for Home” Trading Network Elena Milovanova said about plans.
According to the State Statistics Service, during the first 9 months of 2012 the number of children who died in accidents, decreased by 3.3% (compared to the same period in 2011).